Terms of service

Who these terms are with

These terms are between you and Businesses That Win. [Placeholder: registered entity name, company number, and place of registration to be confirmed.] Questions about them go to hello@businessesthatwin.com.

Using this website

Read it, print it, share it, quote it with credit. Don’t republish chunks of it as your own writing, scrape it to spin up competing marketing, or lift the design and code for another commercial site. The text, layout, code, graphics and the name belong to us unless it says otherwise.

Accuracy

The advice on this site is general. Search engines change how they rank things, sometimes a lot, and what suits one business won’t suit another. None of it is a recommendation for your situation, so don’t act on it as though it is.

How work gets agreed

Nothing starts from this website. Work starts when we send a written quote setting out what we’re doing, by when, for how much, and you accept it in writing. Anything outside that gets quoted separately before we touch it. Nothing gets added to an invoice at our discretion.

Payment

[Placeholder: deposit percentage, invoice schedule, accepted payment methods and late-payment terms to be confirmed.] Whatever is agreed goes in your quote in full.

What you have to do

Jobs run to time when content, feedback and account access turn up when we ask for them. Anything you supply is your responsibility: the accuracy of the words, images and claims, and the right to publish them. When material is late the date moves, and we’ll say so at the time rather than swallow it and miss the deadline quietly.

Who owns it at the end

Once the last invoice is paid, the code, content and design are yours. The domain, hosting, analytics and search accounts were in your name the whole time anyway, never ours. We keep the right to talk about the job and show it as a portfolio piece. If you’d rather we didn’t, say so and we won’t.

What we don’t promise

No guarantees on rankings, traffic, leads or revenue. Nobody honest gives you one, because it depends on what Google does, what your competitors do, and what the market does, none of which any supplier controls. What we do commit to is the work in your quote, done properly, on the dates agreed, and reported honestly including the months it goes badly.

We stick to the search engines’ rules. No bought links, no spun content, no doorway pages, nothing else that risks a penalty landing on your site. That holds even if a client asks us for it.

Ending it

Ongoing search and care work runs month to month unless your quote says otherwise. Either of us can end it with thirty days’ written notice. Work done up to the end of that notice gets invoiced as normal. On the last day you get every file, login and report we hold for you, in a format you can use.

Liability

Our liability for any claim arising from the work is capped at the fees you paid us in the twelve months before it. We are not liable for lost profits, lost revenue or lost business opportunity. None of that limits liability for death or personal injury caused by negligence, for fraud, or for anything else the law says cannot be limited.

Governing law

[Placeholder: governing law and the courts with exclusive jurisdiction to be confirmed.]

Changes to these terms

These terms can change, and the date at the top says when they last did. Changes don’t apply backwards to a job already running. Yours is governed by the terms that were in force when you accepted the quote.